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Jess Scanlan Named "Emerging Leader of the Year" by Empowering Pumps & Industry Conference
MineLife Media founder Jessica Scanlan has been named Emerging Leader of the Year by the Empowering Pumps & Industry Conference! The award recognizes leaders with less than 10 years of experience who excel at projects and advocate for their field. This honor comes alongside her Marketer of the Year nomination from Empowering Women in Industry, reflecting her work transforming industrial communication and bridging the gap between technical industries and the public.

Jess Scanlan
Nov 14, 20252 min read


Beyond the Snap: Visual Storytelling for Social Media
You don't need professional cameras or editing software to tell industrial stories well. You just need to think visually before you hit that capture button! Learn simple techniques to elevate your social media content from documentation to storytelling.

Jess Scanlan
Oct 16, 20256 min read


Cool Rocks, Epic Adventures: Your Ultimate Geotourism Guide
Every stone beneath your feet has witnessed millions—sometimes billions—of years of Earth's history. These are the ultimate time capsules, and once you learn to read them, the whole world becomes your adventure playground!

Jess Scanlan
Aug 25, 20257 min read


School's in Session: Dig Deeper with Mining Education
These resources they're seeking make for a great opportunity for mining companies and groups to get involved with the next generation and their communities!

Jess Scanlan
Aug 25, 20254 min read


The Reality of Science Communication: My First YouTube Paycheck and What It Means for Mining & Geosciences
My first YouTube paycheck upended everything I thought I knew about science communicators and their impact on the mining and geosciences industries.

Jess Scanlan
Jul 7, 20255 min read


MineLife Media Featured on the Cover of Mining the West Magazine
MineLife Media was featured as the cover story in Mining the West magazine's Summer 2025 issue! The feature explores how mining companies are increasingly recognizing that transparent, authentic storytelling isn't just beneficial—it's essential.

Jess Scanlan
Jun 19, 20251 min read


Two Years of MineLife Media 🎂
Two years ago, I registered an LLC for what I thought would be a temporary side hustle while I figured out my next career move. Fast...

Jess Scanlan
May 23, 20252 min read


MineLife Media Founder Receives Medal of Merit for Young Professionals from MMEF
MineLife Media founder Jessica Scanlan has been named a Medal of Merit recipient by MMEF, honored alongside pioneering women Clara Clark and Isabel Little. A Montana Tech graduate like her predecessors, Scanlan transforms mining communication by helping companies share authentic stories.

Jess Scanlan
May 12, 20253 min read


The Authenticity Advantage: How Mining Companies Can Leverage 2025's Biggest Social Media Shift
HubSpot's 2025 Global Social Media Trends Report reveals shifts that mining companies can't ignore. In an industry often cautious about digital communication, authenticity is now the biggest advantage. Learn how relationship building, video content, employee advocacy, social search optimization, and community building can transform your mining company's social presence.

Jess Scanlan
Apr 25, 20255 min read


My Secret Power for Mining Communication
Are you missing the secret to effective mining communication? As a former mine tour guide, I've discovered that historic mine tours hold the key to understanding what the public really wants to know about mining. Hint: it's not production numbers or technical specs! Learn how the questions visitors ask at mine tours can transform your approach to mining communication and help you connect with the public.

Jess Scanlan
Apr 22, 20254 min read


Bringing It All Together: How Employee Voices Amplify Your Mining Story
Employee advocacy amplifies the story. Authentic voices build trust, engagement & visibility—empower your team to share their experiences.

Jess Scanlan
Mar 11, 20253 min read


Strategic Partnerships: Finding New Ways to Share Mining's Story
Strategic partnerships can transform mining’s digital presence. From influencers to community groups, it’s time to tell our story.

Jess Scanlan
Feb 25, 20253 min read


Breaking the Mining Bubble: Why Your Social Media Strategy Needs to Think Bigger
Mining's digital presence is stuck in a LinkedIn bubble. It's time to expand, engage, and connect with the next generation.

Jess Scanlan
Feb 11, 20252 min read


Beyond Performative Posts: A Guide to Meaningful Communication in Mining
A guide for mining companies to move beyond performative DEI posts and create meaningful social media content backed by real action.

Jess Scanlan
Jan 24, 20255 min read


Maximizing Your Social Media Impact at Industry Events: A Practical Guide
Make the most of mining industry events with practical social media tips that won't distract from your crucial networking.

Jess Scanlan
Jan 16, 20253 min read


Mining Industry Social Media Trends 2024: Data-Driven Insights and Strategy Tips
Dive into real mining industry social media data from 2024 to discover what drives engagement and how to optimize your strategy.

Jess Scanlan
Dec 30, 20243 min read


MineLife Media Founder Named to Women in Mining UK's 2024 "100 Global Inspirational Women in Mining"
MineLife Media founder Jessica Scanlan recognized in WIM100, celebrates the diverse voices driving mining industry forward.

Jess Scanlan
Nov 25, 20243 min read


Creating Industrial Content: The Equipment Guide You Actually Need
Wondering what equipment you need for industrial content creation? Your phone is enough to get started. Here's what you actually need!

Jess Scanlan
Nov 7, 20248 min read


5 Game-Changing Social Media Trends Revolutionizing Mining Communication in 2025
From nano-influencers to AR tours, discover five innovative social media trends reshaping mining industry communication in 2025.

Jess Scanlan
Nov 7, 20243 min read


When (and How) to Hire a Social Media Manager for Your Mining or Industrial Company
Learn when it's time to hire a social media manager for your mining company and how to choose between in-house or external expertise.

Jess Scanlan
Nov 7, 20243 min read
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